Opportunity AreaHow might we improve data systems for healthcare delivery?
The proposed title of your ideaWEKEBERE: An easy to use and reliable fetal monitor.
Please describe your idea.Wekebere empowers pregnant mother to keep track of her pregnancy performance to enable her get timely medical interventions.
What problem does your idea solve in the market?Approximately 830 women die daily in Africa and 99% of them occur in low-resource settings and they are attributed to preventable cause of childbirth and pregnancy related complications. In low-resource places, some expectant mothers go back home unattended to by doctors. The tools used are too dependent on expertise of health workers.
Briefly explain how you identified the need or opportunityIn 2011, my sister Ann who was expectant and a first-time mother made a phone call to a doctor as she had noticed a scary discharge and feeling pain. On phone, the doctor asked her routine questions such as “is this your first pregnancy?” which she answered satisfactorily and the doctor found that nothing was out of the ordinary. He advised her to put a pad in and call back if there were any further issues. About three hours later, due to persistent pain and discharge, she was taken for scan and they found that the fetal heartbeat had already stopped. Driven by pain and passion, i mobilized a multidisciplinary team and other resources to bring a solution to life.
Who are the beneficiaries of your solution and how will they benefit?Beneficiaries of wekebere are expectant mothers 18-50years old, living below 5000UGX per day. They will be reassured of the condition of the fetus at their comfort and proper medication as the doctor will be able to retrieve diagnosis history.
Why are you convinced your solution will solve the problem?Expectant mothers living below 5000UGX will have access to affordable and timely diagnosis of their pregnancies due to their ability to diagnose themselves as the device displays layman understandable results and gives light and sound indicators of the condition of pregnancies catering for the illiterates and the blind respectively.
What other initiatives like yours exist out there? How will you differentiate your solution?Ultrasound scanner. This is a very expensive, bulky and requires expertise for one to use operate the scanner. Pinard horn. This is funnel-like tool that is placed on the abdomen to listen and count fetal heartbeats per minute. It is too manual, hectic and not favorable to congestion in low-resource settings because it is time-consuming. Winsenga. This is a potential entrant mobile-based (smart phone-based) application which is only usable to the literates who can read and understand results and examines only fetal heart rate.
What have you done up-to date to test your idea with potential users? What learnings do you have to share?User research. The team carried out user research in two remote subcounties of Mukono districts(Nama and Ntunda) and the survey was aimed at gaining a deeper understanding of the factors that affect the design and uptake of wekebere device using demos of the device to illustrate how the device works among potential users in Mukono district (that is, Traditional Birth Attendants, midwives, expectant women). Among other many lessons the team learnt that we need to partner with Village Health Teams and nurses to gain product acceptability by expectant mothers.
How will you financially sustain your business?We shall rent the device at a subscription fee for 1device of 5USD per month and sell to individuals who can afford at 150USD.
Please share a link to a 3 minute online video that best describes your idea and teamhttps://www.youtube.com/watch?v=f3NvZw4Muz4
Please tell us about each founder and their roles on the team. How do you know your founders and how long have you worked together?Tashobya Stephen, CEO and developer on team, has his background in software development. Kalemera John Kenedy, Business development, proficient in business development and software development. Uwimana Aline, Product design skills, has competence in human-centered design .
Please tell us about other team members that are not cofounders.Wasswa Wilson, a biomedical engineer and hardware specialist on team, proficient in medical device development and repairment.
Which members of your team will attend the program full-time?Kalemera John Kenedy Tashobya Stephen Uwimana Aline