Opportunity AreaHow might we improve data systems for healthcare delivery?
The proposed title of your ideaSUPER DOCTOR
Please describe your idea.I am offering a quick and convenient means for expectant mothers to have their pregnancy monitored by a trained doctor through a mobile app
What problem does your idea solve in the market?Expectant mothers in remote areas tend to face difficulties in accessing regular medical attention to monitor the conditions of their pregnancies. Antenatal checkups by rural mothers have continually become a problem due to shortage of sufficient funds required to transport and access them to standard health centers that are always at distant places from their (pregnant ladies) homesteads. This has led to the increasing number of maternal death now at about 19 women per day in Uganda. The situation in not any better in almost all developing countries in Africa and the world at large.
Briefly explain how you identified the need or opportunityI was born in a banana plantation in a certain village in Western Uganda some where between my home and a small health center operated by a semi-skilled midwife. it is said that that was the only time my mother felt the need to visit the midwife because she had began feeling some pain. Only 49% of Ugandan pregnant ladies receive basic antenatal care. 19 still die daily and the biggest factor contributing to these deaths is remoteness to health centers.
Who are the beneficiaries of your solution and how will they benefit?Pregnant mothers especially in remote areas will benefit through a mobile application or a USSD code that allows a one time registration that will establish a link between the lady and a professional doctor. The condition of the pregnancy will then be monitored remotely by exchanging the physical symptoms through which the doctor can diagnose and advise accordingly. A standby emergency team/van in case of emergency can also be put up.
Why are you convinced your solution will solve the problem?The growing trend of use of technology i.e USSD and mobile apps, awareness campaigns on the need for antenatal care. The idea of bridging the gap between the Doctor and the expectant lady is a sign of convenience which is very characteristic of humans but also will save those in very remote areas.
What other initiatives like yours exist out there? How will you differentiate your solution?The other initiative is that expectant ladies tend to transport themselves to the medical center which is rather more tedious and not affordable by every lady especially those in very rural areas.
What have you done up-to date to test your idea with potential users? What learnings do you have to share?I have visited Mulago hospital gynecology department and shared the idea which they welcomed and gave me some of the parameters to include in the app that I have found so helpful. A close interaction with ladies in campswahili village in Soroti district about the need for such a service indicated the dire need to reach medical services closer to the people.
How will you financially sustain your business?Initially we hope to win this grant so that we can effectively support our early activities of conceptualizing the idea and developing the service. We hope to partner with various agencies, NGO's, private hospitals, government (through ministry of health) and all those that are willing and able to fund our activities for the good of the health system in Uganda. We hope to charge a one time registration fee on the expectant ladies valid for the period of the pregnancy. This fee will be very affordable by the people we shall register and must of course be less than the would be cost if the lady was to travel periodically to the health centers.
Please share a link to a 3 minute online video that best describes your idea and teamN/A
Please tell us about each founder and their roles on the team. How do you know your founders and how long have you worked together?JIM KATUNGUKA Bachelor of Science in Telecommunication Engineering Makerere University Founder, developer and team leader.
Please tell us about other team members that are not cofounders.Robert Nuwagira Bachelor of Science in Telecommunication Engineering Makerere University Researcher and developer Elias Matsiko Bachelor of Journalism and Communication Makerere University Researcher Bright Ainomugisha Bachelor of Procurement and Logistics Ndejje University Finance and PRO.
Which members of your team will attend the program full-time?Jim Katunguka Bright Ainomugisha